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AM vs PM Skincare Routines: Why You Need Both

  • Writer: Sherrie Marie
    Sherrie Marie
  • Jul 21, 2025
  • 2 min read

Updated: Sep 7, 2025


When it comes to skincare, morning and evening routines serve completely different purposes. Think of your AM routineas your shield, protecting your skin from environmental stressors, and your PM routine as your reset button, helping your skin repair and regenerate. Here’s a simple breakdown of the key differences:


1. Cleansing: Gentle in the AM, Deep in the PM


  • Morning: Your skin doesn’t need a harsh cleanse first thing in the day. Overnight, the main buildup is sweat and natural oils, so a gentle cleanser without strong actives is best. Using something like CeraVe Gentle Foaming Cleanser or Cetaphil Daily Facial Cleanser keeps your skin balanced without causing unnecessary dryness or sensitivity.

  • Night: This is when double cleansing shines. Start with an oil-based cleanser to break down makeup, sunscreen, and sebum, then follow with a water-based cleanser that can include active ingredients. For acne-prone skin, something like PanOxyl with 10% benzoyl peroxide works well because you won’t be exposed to sunlight (benzoyl peroxide increases sun sensitivity).


2. Treatments & Toners: Hydration by Day, Actives by Night


  • Morning: The goal is to hydrate and protect, not exfoliate. Hydrating toners and serums prep your skin for the day without making it more vulnerable to the sun. Look for lightweight, soothing formulas like:

    • CosRx Snail Mucin Essence

    • Mixsoon Bean Essence

    • The Ordinary Hyaluronic Acid

      These give you that plump, dewy look that lasts throughout the day.

  • Night: This is when you can bring out the heavy hitters. Your skin naturally repairs itself at night, making it the perfect time for exfoliating toners (like glycolic acid), or prescription-strength ingredients such as retinal or tretinoin. These products help with cell turnover, fine lines, acne, and hyperpigmentation, without the risk of sun-induced irritation.


3. Sun Protection: Always in the AM, Skip at Night


  • Morning: If there’s one non-negotiable in skincare, it’s sunscreen. UV rays are responsible for premature aging, fine lines, hyperpigmentation, acne flare-ups, and even skin cancer. Think of sunscreen as your daily insurance policy—without it, all the hard work of your skincare routine won’t matter.

  • Night: Sunscreen isn’t needed once the sun goes down. Instead, let your skin breathe and focus on repairing with nourishing serums or actives.


Final Thoughts

The biggest takeaway? Your AM routine protects, while your PM routine repairs. Stick to gentle cleansing and hydration in the morning, and reserve active, stronger treatments for the evening. Pair that with daily sunscreen, and you’re setting your skin up for long-term health and glow.

What does your AM vs PM routine look like? Share your go-to products in the comments—I’d love to know!

 
 
 

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